The resort town of Wildwood Crest, like its neighboring sister towns of Wildwood and North Wildwood, was christened with the name after visitors were fascinated by this forest-like place near the ocean. Despite being a sort of wilderness, there was great potential in these towns. The Baker Brothers, Philip Pontius and Latimer, lived in Vineland but were quite impressed by the area around what is today Wildwood Crest and were convinced there was a profit to be made here. The men got to work developing Wildwood Crest so that visitors would come to spend their money. The first house was built in 1906, the same year that the first baby -- that would be Baker Crest Thurber -- was born in Wildwood Crest. Little Baker received a deed to a land lot from the Baker Brothers themselves in celebration of his birth. Wildwood Crest grew by leaps and bounds, so much so, that in 1910, it was decreed as a borough.
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